Cookie Policy

Effective Date: July 1, 2026

1. Introduction

Welcome to Equipment For Pros ("Company", "we", "us", or "our"). We use cookies and similar tracking technologies on our website, www.EquipmentForPros.com ("Website"), to enhance your browsing experience, analyze Website traffic, remember your preferences, and support our marketing efforts.

This Cookie Policy explains what cookies are, how we use them, the types of cookies we use, and the choices available to you regarding cookies.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, smartphone, tablet, or other device) when you visit a website. Cookies help websites recognize your device, remember your preferences, and understand how visitors interact with the site.

3. How We Use Cookies

We use cookies for the following purposes:

·         Essential Cookies: These cookies are necessary for the functioning of our Website. They enable core functionalities such as security, network management, and accessibility.

·         Performance and Analytics Cookies: These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. They allow us to improve the performance and user experience of our site.

·         Functionality Cookies: These cookies enable the Website to provide enhanced functionality and personalization, such as remembering your preferences and choices.

·         Advertising and Targeting Cookies: These cookies are used to deliver advertisements that are relevant to you and your interests. They may also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

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4. Types of Cookies We Use

4.1 First-Party Cookies

First-party cookies are set by us. They are primarily used to enable basic site functionality.

4.2 Third-Party Cookies

Third-party cookies are set by external services we use to enhance our site, such as analytics and advertising partners.

4.3 Session Cookies

Session cookies are temporary and expire once you close your browser.

4.4 Persistent Cookies

Persistent cookies remain on your device for a set period or until you delete them.

5. Cookies We Use

PHPSESSID	Maintains user session variables	Essential	Session
_ga	Google Analytics tracking	Analytics	2 years
_gat	Throttle request rate to Google Analytics	Analytics	1 minute
_gid	Distinguish users for Google Analytics	Analytics	24 hours
cookie_consent	Stores user's consent to use of cookies	Functionality	1 year
fr	Facebook advertising and analytics	Advertising	3 months

6. Managing and Disabling Cookies

6.1 Browser Settings

You can manage or disable cookies through your browser settings. Below are links to instructions for popular browsers:

·         Google Chrome: Manage cookies in Chrome

·         Mozilla Firefox: Enable and disable cookies in Firefox

·         Safari: Manage cookies and website data in Safari

·         Microsoft Edge: Delete cookies in Microsoft Edge

·         Internet Explorer: Delete and manage cookies

 

6.2 Opt-Out Options

·         Google Analytics Opt-Out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on.

·         Advertising Cookies: You can opt out of targeted advertising by visiting:

·         Network Advertising Initiative

·         Digital Advertising Alliance

·         Your Online Choices (EU)

Note: Disabling cookies may affect the functionality of our Website and your ability to access certain features.

7. Consent to Use Cookies

When you visit our Website for the first time, you will see a cookie consent banner informing you about the use of cookies. By clicking "Accept" or continuing to use the Website, you consent to the use of cookies as described in this policy.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our operations. We encourage you to review this policy periodically.

9. Contact Us

Equipment For Pros

4113 Lovell Ave, Fort Worth, Texas 76107, USA

support@EquipmentForPros.com

(817) 241-3406

10. Additional Information

For more information about cookies and online advertising choices, you may visit:

Your Online Choices: https://www.youronlinechoices.com

Thank You for Visiting Equipment For Pros

We appreciate your business and are committed to protecting your privacy and providing a transparent online experience.